We're the UK's specialist recruitment agency for the people who build, run and scale modern eCommerce - and increasingly, for the people who are bringing AI into it. We will help you build high-performing digital teams while empowering professionals to grow impactful, long-term careers.
Elite was founded by an eCommerce agency and brand owner after years of working in the UK eCommerce industry. During this time, they kept hitting the same wall: clients were being briefed by recruiters who had no real understanding of what made an exceptional eCommerce Manager versus an average one, what a Solution Architect on Magento actually does day-to-day, or why the right CRM lead can move a brand's contribution margin by single-digit percentage points. So Elite was set up with a single, narrow mission: be the recruitment partner that actually understands the work. Not the job titles. The work. We started by placing trading and digital marketing roles for fast-scaling brands.
Our mission is straightforward: connect the UK's fastest-growing eCommerce and AI-native brands with the people who will define their next chapter — and do it with enough specialist depth that the hire actually sticks.
We measure ourselves on retention, not placement count. A placement that leaves at month nine is, by our standards, a failure — even if it was technically billed and paid.
That belief shapes every part of how we work: how we brief, how we shortlist, how we counsel candidates through offers, and how we stay in touch long after the start date.
The Number That Defines Us
Twelve-month retention rate. It isn't a marketing line — it's the only number we'll let define us internally.
Explore our portfolio of successful projects that showcase the impact we ve made
We’re here to listen first. By understanding what matters to you, your skills, your goals, and what you want from your next move. We can introduce you to opportunities that genuinely fit, not just roles that need filling.
eCommerce recruitment changed faster than most agencies kept up with. Roles that didn't exist three years ago — Head of AI Commerce, GEO Strategist, Lifecycle Architect, Composable Commerce Lead — now sit at the centre of every serious online retailer's growth plan. Generic recruiters can't fill them. They don't know the platforms, the stack, the salary benchmarks, or the people.
We do. Elite is built specifically for the brands shaping the next decade of online retail — Shopify Plus, Adobe Commerce, BigCommerce, headless and AI-native businesses. We place the leaders, specialists and operators who get them there.
That focus is what makes us different.
There are several good eCommerce recruitment agencies in the UK. We respect them. But here are the five things that genuinely set Elite apart — and the reasons clients return to us brief after brief.
Other agencies recruit eCommerce. Other agencies recruit AI. Almost none recruit both with equal depth — and almost none understand the increasingly hybrid roles where the two meet. When you brief us on an AI Personalisation Lead, an MLOps Engineer for a Shopify Plus brand, or a Head of Data who needs to work alongside a Trading team, you are talking to recruiters who already know the stack, the salary range, and the realistic shortlist.
Every consultant at Elite has either worked operationally in an eCommerce business or spent years exclusively recruiting into the sector. When you give us a brief, we are not learning your business from a Wikipedia search. We can tell you, on the call, which three people in the UK market are likely to be a fit and whether any of them are likely to move.
Our 97% twelve-month retention rate is the metric we lead with internally. It's significantly above the recruitment industry average and reflects how seriously we take the cultural and commercial fit of every placement — not just the technical fit on paper.
The recruiter you speak with on the first call is the recruiter who runs your search. We don't have a sales layer that hands off to a delivery layer. Briefs do not get diluted in translation. Decisions get made on the call.
For most mid-to-senior briefs, we deliver a curated shortlist of pre-qualified, interview-ready candidates within seven working days. For executive search, we work to a clear, agreed retained timeline. Either way, you know exactly what's happening and when.
Discover why businesses trust us to find the right talent and candidates trust us to find the perfect fit.
“But don't just take our word for it—hear what our satisfied clients have to say. From Fortune 500 companies to small”
Software Engineer
“But don't just take our word for it—hear what our satisfied clients have to say. From Fortune 500 companies to small”
CO Founder
“But don't just take our word for it—hear what our satisfied clients have to say. From Fortune 500 companies to small”
Software Engineer
“But don't just take our word for it—hear what our satisfied clients have to say. From Fortune 500 companies to small”
CO Founder
We work with merchants, DTC brands, multichannel retailers, marketplace operators, eCommerce platforms and agencies, and the AI-native businesses building the tools the industry runs on. Across them, we have hands-on familiarity with the platforms and tools that define modern digital commerce.
01 / Commerce Platforms
02 / AI & Data
03 / Functions
Everything you need to know before briefing us — or sending us your CV.
We are a true specialist. We do not recruit outside AI and eCommerce. That focus is what makes us useful to clients hiring in this space — and credible to candidates building careers in it.
From early-stage DTC brands making their first senior eCommerce hire, to established multichannel retailers building dedicated AI teams, through to enterprise marketplaces running discreet C-suite searches.
The common thread is that the role matters commercially — not the headcount of the company.
For most mid-to-senior AI and eCommerce briefs, we deliver a curated shortlist of pre-qualified, interview-ready candidates within seven working days of taking your brief.
For senior AI Engineering, ML and Head-of-AI roles, the active candidate market is genuinely tight — but our network is already mapped, so we can usually have first conversations underway within 48 hours and a shortlist with you inside two weeks. For C-suite or highly specialised research roles, we run a structured retained search with a clear, agreed timeline so you always know exactly where things stand.
Two easy ways:
1. Email it directly — send your CV to hello@elitexrecruit.com with a brief note on what you're looking for and we'll come back to you within one working day.
2. Fill in the contact form — head to our contact page, attach your CV, and tell us a little about your ideal next role. We treat every CV with full discretion and will never share your details with anyone without your explicit consent.
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